Cisco Partner Incentive

The Cisco Partner Incentive is a unified, simplified program aligned with customers shift to software, services, and outcome‑based models. It provides rebates to drive predictable, profitable growth across landing, adopting, expanding, and renewing hardware, software, and services.

The program streamlines the partner experience, supports lifecycle success, and aligns partner rewards with Cisco seller metrics so we succeed together.

Effective January 25, 2026, VIP, CSPP, LCI, and Perform Plus are retired and consolidated into the Cisco Partner Incentive.

Cisco Partner Incentive overview

One incentive

Three areas to focus

Non-recurring offers

Recurring offers

Customer value

Metrics to drive growth

Total Contract Value (TCV)

Annual Contract Value (ACV) growth

Software Adoption

Key benefits for partners

Predictable incentives

Better partner experience

Accelerate customer value

Align to Cisco sellers

The Cisco Partner Incentive rewards you and provides pathways to success and high-level rewards regardless of the number of portfolios you focus on.

This approach makes sure all partners have the opportunity to thrive and achieve their business objectives.

Unlock incentive benefits by optimising Cisco metrics. The incentive metrics align with Cisco metrics, including TCV, ACV, and Adoption.

These partner metrics will continue to evolve in alignment with Cisco seller metrics to foster collaboration and synergies. Your ACV metrics are available in PXP. Review the Cisco Partner Incentives dashboards guide for more details around the new views in PXP.

Program evolution

Cisco Partner Incentive

Previous Incentives

Individual programs and multiple measures and metrics


VIP Incentive

Multiple bards | HW & SW


Perform Plus

One band | Limited SKUs


Lifecycle Incentives

Multiple pitstops | Mis-aligned use cases


Cisco Services Partner Program

AR/RR earning thresholds

Partner Status unlocks earning potential.

Preferred Partner Status will unlock higher rebates


Simplification

Predictability

Seller Alignment


Future Incentive

One program, fewer metrics

Cisco Partner Incentive

Land

TCV% of Net Booking (HW/SW/Svcs)

Adopt (Lifecycle Incentives)

Fixed fee paid at adoption (new use cases)

Expand & Renew*

ACV growth % of $


Additional Rewards/Bonus NextGen Specialisation Buying Program (EA/WPA) New Customer Acquisition X-Architecture

Cisco Partner Incentive Framework

Partners with a Partner Value Index above 5.0 in a Cisco portfolio are eligible for Cisco Partner Incentive rebates for that portfolio.

For example

A Networking Value Index of 6.0 qualifies for Networking incentives, while a Security Value Index of 4.0 does not.

A Value Index of 7.5 or higher unlocks higher rebates, strategic offer differentiation, and bonus eligibility.

Enhanced Partner Experience: Partner Experience Platform visibility and insights

*ACV growth at launch exclusive to iACV/SR in the future

Program earning potential

Cisco Partner Incentive

TODAY

Current Incentives


VIP 46


Perform Plus


Lifecycle Incentives


CSPP


  • Variety of metrics not aligned with Cisco seller metrics
  • No architecture-specific eligibility
  • Limited growth element

Cisco Partner Incentive Launch 26 January, 2026

Cisco Partner Incentive

  • Full alignment of Cisco and partner metrics
  • Portfolio-specific eligibility based on value index
  • Focus on predictable earning and growth

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