How can distributors help with transformation?
Most distributors are already expanding their subscription offerings and working with partners and vendors to enable the shift to subscription and recurring revenue models. But, there’s more to be done to help partners speed up their transformation.
As intermediaries in the supply chain, distributors are in a unique position to share data and insights with partners that will help them better manage their multivendor portfolios and the complexities that come with transformation.
When asked what distributors could do to help, there were several factors with a consistent spread of responses.
Partners are managing complex multivendor enterprise solutions so it’s no surprise that in the subscription model, they’re asking for simplified renewals processes that are automated. Multiple vendors, multiple products, multiple renewals with multiple billing cycles can all be challenging to manage at scale.
Add to that the complexity of changing from upfront payments to recurring ones, and the fluctuations in partner pricing and margins, it can all be overwhelming to manage manually.
The optimal way to simplify these tasks, as well as to support the digitisation goals of business, is through distributor marketplaces.